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Greenrock earns US advertising award.A Bermuda sustainable development group has won a US advertising award for its 'BYOB: Bring Your Own Bottle and Bag' campaign. Greenrock and marketing agency Proverb were presented with a Public Service Merit Award at the Ad Club of Greater Boston's 49th Annual Francis W Hatch Awards.
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Green light GreenrockGreenrock President Andrew Vaucrosson talks to PlanetShifter’s Willi Paul about fundraising in an uncertain economy, the challenges Greenrock faces in trying to raise awareness of sustainability issues, and practicing what he preaches day to day.
1. With so much economic uncertainty in your country and world, how is greenrock.org doing on the financial front? Any advice to other groups?
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Early this month, Greenrock launched its new Healthy Harvest Bermuda initiative. As a charity focused on raising awareness of sustainability issues, Greenrock looks not only at environmental concerns, but also at those that affect sustainable development. The health of the nation is part of that.
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A new Government scheme is making going green a little less expensive. The Solar Photovoltaic Rebate Initiative, which launched yesterday, will offer residents a rebate of up to $5,000 for the installation of solar panels.
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The Department of Energy tells us that every kilowatt hour of electricity generated in Bermuda pumps 751 grams of carbon dioxide (CO2) into the atmosphere. This amounted to approximately 6.5 metric tons of CO2 per residential customer in 2007 (see the 2009 Energy Green Paper).
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